Easier Access to Improved Markets

Bovitrak integrates your operation with new Global beef labelling regulations

With the beef industry as a whole under the magnifying glass from various sectors, it becomes increasingly obvious that only those who can demonstrate compliance with stringent animal welfare, food safety and food traceability protocols will be able to implement and sustain branded beef programs. To sell to high-end restaurant contracts and to export to areas such as the European Community (EC) you must meet stringent labelling regulations.

New EC Beef Labelling Regulation requires a:

"compulsory labelling system [that] shall ensure a link between, on one hand, the identification of the carcass, quarter or pieces of meat and, on the other hand, the individual animal or, where this is sufficient to enable the accuracy of the information on the label to be checked, the group of animals concerned."

Bovitrak lets you do just that while exhibiting due diligence and readying your business for a possible audit at any time. With Bovitrak onside, you have a cutting-edge, Internet-based tool that equips you to meet the requirements of EC Beef Labelling Regulations:

Bovitrak enrolled cattle carry permanent tags – both machine- and human-readable
Using Bovitrak hand scanners and stationary scanners you can read tags and upload individual animal data to a central database
Bovitrak's database can be accessed anywhere, 24/7 though an Internet browser

Bovitrak subscribers incorporate Bovitrak bar codes in the labelling of all finished products – from sides to box beef to individual cuts, enabling them to meet product identification guidelines set out by EAN International in Europe. The Uniform Code Council Inc. in North America suggests bar-coding to track beef from the slaughterhouse to the consumer – Bovitrak is engineered to do just that. As the last step in a multi-level process, you can now trace every beef product coming out of your plant back to its origins at a cow-calf operation or on a ranch. Bovitrak is also a reliable way to verify special processing methods such as Halal or Kosher.

Operating without Bovitrak is like walking on a high wire without a net. In today's marketplace, a sketchy picture of an animal's origins is simply not sufficient. With Bovitrak you equip yourself to compete in the current market, with a full history of every animal that crosses your threshold and the sort of solid verification needed to qualify for added-value programs or export markets. Can you afford not to have Bovitrak on your side?

Find out more: Traceability of Beef, Application of EAN•UCC Standards in implementing Regulation (EC) 1760/2000 (Adobe Acrobat PDF file)